AIDA: Your Path to a Bali Villa

You are probably far away from Bali, surfing the internet on your computer. Your attention is captured by a website showcasing the most beautiful villas situated in a tropical paradise. Villas near azure seas, surrounded by emerald green rice fields. In short, you get your first impressions of stunning properties in Bali. You are in the first step of the AIDA process: your Attention is grabbed.

You let the beautiful pictures sink in, and your thoughts keep drifting back to this stunning island. More and more questions start to form in your mind. A common set of questions might be:

• In what kind of environment would I want a villa? Somewhere along the coast or maybe more in the mountains? Would I prefer a particular city or a more secluded and quiet area?
• What budget would I want to allocate for this?
• I see that most properties are offered with leasehold or freehold titles. Which one would be best for me?
• Do I want an existing villa, or would I prefer to build one that meets all my wishes?
• How many bedrooms would I need?
• What will I actually do with my villa? Will I move in now, or will I use it solely for rental at the moment to generate a good return? Or perhaps the best of both worlds: spend my vacation in Bali and rent out the villa for the rest of the year?

And there you have it, you have entered the second phase of the AIDA process: your Interest is piqued.

In the meantime, you have forwarded your wishes to a real estate agent. You have specified your preferences. If you have clearly stated what you are looking for, the agent will come back with answers to your questions and perhaps examples of villas that might meet your requirements. You look at the photos of the suggested villas, and the desire to own one of these villas grows. In short, we have reached the third phase: Desire.

You keep dreaming of a fantastic villa in Bali. You feel restless because the thought of acquiring such a beautiful villa keeps circling in your mind. You reach the point where you don't want to wait any longer. You make an appointment with the real estate agent in Bali and book your tickets to come over. It's time for Action. And there it is: you are finally in Bali, at the moment of viewing villas, talking to developers, and hopefully reaching the point where you choose a villa or new development project.

You have completed the entire A(ttendtion)I(nterest)D(esire)A(ction) process and, hopefully, will soon own a fantastic property in the paradisiacal Bali.

Many people have already gone through this process. You are certainly not the first.

We are curious to know which stage of the entire process you are in.

Let us know in the comments below this blog.